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HBOK 1-029

Title Creativity and Innovation: The Organizational Environment Is Key
Author(s) Tito Conti
Topic Innovation
Abstract Creativity and innovation are hot issues today, yet there seem to be some systemic pre-conditions that if not met, prevent innovation from taking hold in organizations. The first problem is to identify these creativity killers created by wrong approaches in educational environments and management styles. A second issue discussed is the importance of the environment in fostering creativity. The contribution provided by a combination of systems thinking and quality management to the building of creativity-fostering environments is examined.
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Reference Code 1-029

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